4 Powerful Features of Grain (Singapore-based Food Delivery App) that Secured $10M Funding for Expansion


This blog is for food delivery startups in the USA, Singapore and all over the world. Herein we have curated 4 core features of Grain, Singapore-based top food delivery app, that recently secured $10M in funding. So, food delivery startups consider these features while developing your own custom food ordering and delivery app solution.

The once dine-in-culture has been now complemented with takeaway counters and doorstep delivery. The on-demand food delivery industry is evolving at a fast and impressive rate with influential entrepreneurs and investors to gravitate this section.

Such a rise in online food ordering and delivery platform promises good things for restaurants like higher order volume, the increased sale during day offs, and front-of-house costs. Many big giants in the food ordering and delivery industry like UberEats(USA), FoodPanda(Germany), and GrabFood(Singapore) have managed to come forth on consumer’s expectations.

In this food tech world, Grain, Singapore-based food delivery mobile app, has reinvented the experience of food deliveries. According to the latest news from TechCrunch, Grain, online food delivery app, has secured a $10 million Series B round of funding, led Thailand’s Singha Ventures, the VC arm of the beer brand.

The on-demand food delivery app Singapore is a “full stack” model with its own chefs, menu, and delivery team, which makes it an online restaurant app. Before moving ahead and talk about the features of the app, let’s know more about Grain app.

Some Insight Into Grain (Food Delivery App)

With a concept of sharing meals, Grain app has tried to bring back the feel of family dinner dates. This app has all organic food that is the USP (unique selling point) of this online restaurant. The delivered food smells and tastes the same as meat, but the food is actually made from plants. It has all the iron and protein compared to beef. They produce the food by traditional cooking method, taking a fraction of land, water, and energy as compared to raising cows.


Image Credit: Grain- Online Restaurant App

The Grain app is divided into two parts.

  • Online Restaurants- People who are looking for “food delivery near me” with fresh food preparation. Grain food delivery app has a fresh menu as it is made from grown land items. From the main course to shared meals and desserts, everything is all about earthy items.
  • Catering- Grain app has put the most convenient option by providing catering service. From high tea menus to seminar menus are made available with a range of selective organic food items.

Grain app has successfully achieved its share of exposure by adding convenient features in its food delivery app. If you are planning to make an online food delivery app, watch out for these features.

4 Core Features Of Grain, Food Delivery App, To Consider During Custom Food Delivery App Development 

1. Meals for Every Appetite

We all have different appetites, Grain app makes sure that it serves the right amount of food to every hunger pang that uses the mobile app for food delivery. The online food order app has curated food menu from regular meals to shared meals. Thus, food for one and food for a group of people all under one roof.


The menu consists of a precise description of ingredients in the dish with an alternate section highlighting the chef special. Being a food delivery startup, if you have decided to develop food delivery app for your startup, such meal bifurcation makes your app a visual treat to the users.  

The catering section of the app has a different menu curation which consists of a small high tea menu to seminar menu. For more specific catering order, the app has provided inquiry questions like for which event the catering has to be prepared, preferred time and date, which helps in timely order generation and is made according to targeted audience of the event.

2. Schedule the Food Delivery for Any Time & Anywhere

The online restaurant allows users to prebook their slots and food orders. In the traditional food delivery approach, the scheduling feature includes:

  • A monthly calendar to schedule a preferred date and day
  • Delivery time slots (Lunch and Dinner)
  • Scroll down menu with pricing and ingredients


Image Credit: Grain-Online Restaurant App

The most convenient option for every consumer is scheduling. The food delivery app startups must have such a feature. Imagine that your user is in a hurry to planning the gathering and wants to schedule food so that it does not become a headache at the very last moment. With the help of your online food app, he can easily schedule the food for delivery and spread the word of mouth in the gathering. Thus, it is beneficial for the business and the customers both.

3. Add To Cart And Systematic Checkout

Every feature of a food delivery mobile app development should be curated keeping in mind the easy entry and exit options. As in the Grain, online restaurant app, the add to cart and checkout feature has one thing in common, it lets the user cross verify his ordered items.

The add to cart feature has selected meals or food items with the specification of delivery fees and surcharge (if any). Then, at the end of the page, it has mentioned the checkout button. So, either you can go directly to the taskbar in the app or through this button.

The food delivery app has a systematic check-out where the order list, payment integration system, and subtotal have been kept with levied charges. The smooth checkout of the app makes the user experience easy and appreciates the performance of the online delivery app.

4. Update Food Order

Previously, it was a hassle for a consumer to grab their favorite meal, especially at casual dining options. They had to call the restaurant directly, order more than 20 minutes in advance, then travel to the restaurant to pay and pick up their lunch. But with food delivery app, it is now managed in a very timely fashion.

Let’s assume the user has ordered food on demand for his guests and all of a sudden, an unwanted guest arrives. So rather do the whole ordering process again, the viable feature by Grain app is “update meal.” A user adds the required food into the list anytime, which is a very convenient feature that every food delivery app should include while creating custom food delivery app development.

Ready to Serve the Hunger Pangs Through Your Food Delivery App Development?

The favorite pass time of every individual is to eat. Food makes happy moments and for some, it is a stress buster. Be it desserts, fast food, organic food, or any other, the demand is ever increasing of food through on-demand food delivery app development. More the demand more the supply with online food apps.

To give you a more clear idea on food delivery segment, we have curated some important stats from statista.com:

  • Online food delivery segment has flourished to US $94,385M in 2019.
  • Revenue is expected to show an annual growth rate of CAGR 9.3% resulting in the US $134,490M by 2023.

These figures will charge you for the best food delivery app development. The food genre has endless opportunities as people are never going to stop eating. Thus, convenient mobile app development can be a boon in today’s digital world. The online food ordering apps not only bring more customer engagement but creates brand value. So, if you have decided to hire the best Android app development company for your food delivery startup, get in touch with us. We are a leading mobile app development company and have developed over 20 on-demand food delivery apps.

In case, you still have any query related to food delivery app development cost, food delivery app features, mobile app development cost, or how to create food delivery app like UberEats clone app, discuss it with us through our contact us form. One of our sales executives will get back to you shortly. The consultation is absolutely free of cost.

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This page was last edited on May 21st, 2020, at 2:46.


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